Woocommerce CSV Import: "Meta: _wpcom_is_markdown"


I’m working on editing the CSV for a Woocommerce import.

There’s a specific column (column “AU”) named: “Meta: _wpcom_is_markdown”, and the example data options are yes (1) and no (0).

Do you think this is a UI option that’s added to edit the post? Like— HTML or MARKDOWN option?

(example content from this github page) https://github.com/woocommerce/woocommerce/blob/master/sample-data/sample_products.csv